One Partners

Wow. Realtime name and shame for being an idiot, using image recognition of car number plates. Moral? Intrusive? Brilliant? Via DigitalBuzz.

http://www.digitalbuzzblog.com/the-parking-douche-app-social-shaming/

Pinterest, Path, Quora, Taskrabbit… So many new amazing apps we love and never knew we needed. What do you think the next big one is going to be?

Congratulations to our very own Mark C and Mrs for the birth of their bouncing baby boy! How does one go about setting up a FB Poll...?

Facebook have started to charge users to highlight posts on their social networking site.. Would you pay to make your post more visible?

I´ve your page and just wanted to say hi. My FB page is www.facebook.com/FacturaT

Hi Tim will you please like my page aswell? https://www.facebook.com/pages/Liemar/162709300491015

Mindlessly beautiful stupidity at 2500 frames per second..

Nice page! You are liked by Taylor Made Home Care. Here is our link: https://www.facebook.com/pages/Taylor-Made-Home-Care-LLC/1219118445456...
Hope you like us too.

Good to see our favourite MFCEO getting recognition for K-Swiss at the One Show Awards. Here's a great run down of the campaign over at The Inspiration Room.

http://theinspirationroom.com/daily/2012/k-swiss-kenny-powers-mfceo/

Lynx offer a BRILLIANT tech idea with this one.. We are not sure it fits perfectly with the overarching 'Anarchy' campaign but awesome none the less... What are your thoughts?

Its a special day here at OP HQ as we celebrate the birthday of Claire F - our fearless fabulous digital leader..
Happy Birthday Claire - now bring on the cake!

The future is one step closer with Mastercard unveiling its new 'PayPass Wallet' commerce solution.
Early partners include American Airlines, Barnes & Nobel.. Read more here and let us know your thoughts:

And another… massive congratulations to our very own Geordie legend; Kirsty Jones on a hugely deserved promotion from Account Co-ordinator to Account Manager.

Newkie Brown Ales and dry roasted peanuts all round!

Congratulations to our very own Tom M, who has earned himself a well deserved promotion to Art Director. Go Tommy!

At the start of #sherunsthenight - who knew then how much pain I would be in now. Have shoe laces for whole office!

With Mothers Day a few weeks away fashion mogul Michael Kors has taken the notion of 'Digital Mum' to the next level, with a slick campaign multi-channel campaign across retail, social and mobile..
Read more here:

We loved the short-lived Dove campaign on Facebook last week but a lot of media planners are in an uproar, saying that the strategy disrupts their campaign planning and serves Facebook more than advertisers..

Check out the video and tell us what you think!

The rich visual appeal of Pinterest is undeniable!
Thanks to Mashable we have just heard about a fantastic new app call PINVIEW that can transform a facebook profile into a Pinterest style board... Has anyone tried it?

Holler Sydney have taken up a new online presence at… Pinterest. No stranger to the unusual (having ditched their website for Facebook years ago) they are now using the scrapbook/sharing site to host their content. Interesting? Visionary? Gimmick? You decide.

Raising the dead with holographic technology..
Is this the future of entertainment?

Tricky bit of studio work going on at the moment - translating some heavily styled headlines into a mix of Asian languages… all very different.
The hardest thing is keep a level of visual constancy, as illustrated by this link we stumbled across yesterday.
Fun stuff!

On the weekend Rach B our awesome digi 'suit' JUMPED OUT OF A PLANE... and not just for kicks - but for a fantastic cause too, check it out!

..just for the record, Onepartners has not entered into a legal dispute over our proprietary planning tool
Onedirection ™

Who saw the documentary "McDonald's Gets Grilled" earlier this week ?
Hard hitting search for the truth..or hour long Macca's promo? What did you think?

Phil Collins discography on repeat. PC locked. Left the office.

Thanks a lot Gilly.

HAPPY BIRTHDAY TO YOU, HAPPY BIRTHDAY TO YOU..
Best 'OP' wishes to Tommy 'Top Gun' Nelson!

Monkeys riding dogs and the 'Star Spangled Banner' - could this speech be the greatest speech ever made?

Resident producer Shiver's new tune (AKA Tim) is released April 25th on Mother recordings. http://www.facebook.com/FEELSHIVERS

Can't wait. Although zee germans seem to be dropping it already. http://www.facebook.com/photo.php?v=262025607218072

Just about pipping Ikea's left-handed allen key, Google wins April Fools this year with 8-bit Google Maps. Nerdy, but awesome all the same.

Via Digital Buzz.
http://www.digitalbuzzblog.com/google-april-fools-8-bit-google-maps/

Woah. Brazilian goes mental with a pair of scissors.

http://www.lucassimoes.com.br/desretratos

A bit weird, a little trippy, but very cool. Biro GIFs.

http://www.designboom.com/weblog/cat/10/view/19932/hand-drawn-animated...

We have a mysterious genius in the house. Either that or they are very good at moving stickers.

Simply the best thing we have ever seen.

http://www.lostateminor.com/2012/03/09/incredible-indoor-cloud-install...

Round up your mates. Nice from Guinness for next week's St Patrick's Day.

http://www.youtube.com/watch?v=y07at1bU89Q&feature=youtu.be

Once in a while an idea comes along that is so brilliant and so simple in its insight that you think "F*%k, why didn't I think of that??!"
This is one of those times. And this is their ad - seen only on YouTube (where else?).
Movember - here is your rest-of-year-partner.

Who loves Instagram??!! Make stuff with your photos now!

Inspired by an article in the weekend papers (and the gamification aspects we built into our Nokia Catalyst campaign) we recently started using www.wooboard.com in the Onepartners office.

Aside from the silly name, it seems quite neat. In simple terms, it's a browser-based backslapping system that allows us to give colleagues a 'woo' for doing, you know, Good Things.

It's all about promoting a little positive recognition and perhaps some competition. We'll see how that goes but in the meantime...

Game on.

http://www.engadget.com/2012/03/04/mercedes-f-cell-gets-led-camouflage...

Now this is cool - want one. (The camo not the Merc shopping trolly)

And the Macleans Toothbrushing App passes it's first internal review…

Right Claire?

We asked you (our team) to give up some personal secrets (don't ask why) and came up with gold. Mostly unprintable, reprehensible, and morally questionable gold.

But in a limited series, here's one that is litigation free, have guess at…

"I used to collect souvenir teaspoons. Up until (and including) Year 10."

An awesome way to add a bit of fun around having unpaid interns. We are racking our brains as to how we could do our own... but so far no Penthouse. Tom, thoughts?

http://theinspirationroom.com/daily/2012/mortierbrigade-hotel/

Nice design work for Channel 4 in the UK.

http://manvsmachine.co.uk/projects/project/more4_rebrand

New year. New site. Very happy.

Wow. Kids go nuts with stickers. An amazing piece.

http://www.thisiscolossal.com/2012/01/yayoi-kusama-obiliteration-room/

Signing off for 2011 with some awesome art. Have a great break all!

http://www.streetartutopia.com/?p=5982

looks like fun, have a great break from Big Wave Digital

Help us find great people to join our digital team! We're looking for a AD, SAM, or AM - or possibly all three. If you know anyone who is so passionate about digital it hurts and can hold their own on the acronym front - we want to meet them. AND FAST! Email community@onepartners.com.au. Thanks!

SOoo pretty. Designer post: Elegance in B&W.

http://www.septemberindustry.co.uk/the-luxury-of-protest-new-poster/

This caught the eye. Strangely strange (but incredibly simple) image-making from a dude in Paris. Via probably the most RSS'd creative blog in the Onepartners studio; fubiz.net

http://www.ormaechea.eu/#1389729/Personal-project

A very original, very good stop-motion film. Nice toys as well.

http://vimeo.com/32397612

The entire creative department wants one of these.

http://www.core77.com/blog/technology/the_inkling_a_wacom_tablet_witho...

Big welcome to our new copywriter Richard Kahotea!

OP does Melbourne Cup #notasmuchwinningaswewouldofliked

Welcome to our newest team member @karinandreasson

"Stay Hungry. Stay foolish".

That's good advice Steve, thanks for everything.

One for the font-o-files in our midst..
Ruslan Khasanov recently created the sublime ‘Au Revoir’ typeface, by painting letterforms onto a porcelain sink and photographing them before they slipped down the drain. Now, the Russian designer has produced animated GIFs showing some of the letters evaporating like smoke into thin air.

Just because it's beautiful.

http://www.iamrader.com/#1501781/BBC-Knowledge-60

Cheer up! The world is 35.7% happy. Today, that is.

Nice data-vis, via The Guardian vs face.com

http://theemotionalbreakdown.com/

are on the lookout for a new full-time member of the growing team. Studio Junior - a designer with 1-2 years experience, standard mac skills, talent, energy and a desire to learn! Mail us with examples of work (concept is fine) at hello@onepartners.com.au

Phew - what a weekend!
Panadol activation at City2Surf was a huge success.
A big thanks to everyone who turned out to make it such a great day.
Check out the gallery of photos -

Authenticity of 'brand experience'. Guess it's all in the details. Wow.

http://www.geekfill.com/2011/07/20/an-entire-fake-apple-shop-found-in-...

Loves this bit of of real-world, real-time visualisation.

http://www.fubiz.net/2011/07/10/pool-painted-with-skateboards/

Classic album, classic line up....

Goodness I love a good infographic... a nice article here (with infographic) that puts into perspective this tweeting, iPad, and social media malarkey and what that means in terms of the vast quantities of data produced.

This... is so clever it hurts. Mock store shelves + QR Code + Home delivery.

http://www.youtube.com/watch?v=nJVoYsBym88&feature=player_embedded

Go team!
OnePartners is proud to share that Macleans Bright Sparks Scholarship program has just launched for 2011.
This year sees OP take a fresh approach, check it out!

If you are planning on running City 2 Surf this year and fancy doing some video blogging... let us know. There's a year's Platinum Fitness First Membership in it for you!

Onepartners is currently on the hunt for a mid-level digital producer / project manager for an immediate start!
If you, or anyone you know fits the bill, pls get in touch with us on tim@onepartners.com.au

The Onepartners Chickaroonies pose hard at a shoot this morning! Girl Power!

Some ideas need no commission. Always good for a laugh - the Chip shop awards.

www.chipshopawards.com